Marketing Certificate (C25120M)
Certificate
Fully Online Option Available
The Marketing & Retailing curriculum is designed to provide students with the knowledge and the skills necessary for employment and growth in the marketing profession. Marketing professionals identify the strategies and techniques used to attract customers to a business.
Graduates should qualify for entry-level marketing and retailing positions in many types of organizations including marketing firms and businesses of all sizes.
Fall Session 1 (3 Credits)
course | class | lab | Clinic | work Exp. | credit |
|---|---|---|---|---|---|
MKT 120 Principles of Marketing | 3 | 0 | 0 | 0 | 3 |
Fall Session 2 (3 Credits) | |||||
course | class | lab | Clinic | work Exp. | credit |
MKT 220 Advertising and Sales Promo | 3 | 0 | 0 | 0 | 3 |
Spring Session 1 (6 Credits)
course | class | lab | Clinic | work Exp. | credit |
|---|---|---|---|---|---|
MKT 225 Marketing Research | 3 | 0 | 0 | 0 | 3 |
WEB 213 Internet & Marketing Analytics | 2 | 2 | 0 | 0 | 3 |
Spring Session 2 (4 Credits) | |||||
course | class | lab | Clinic | work Exp. | credit |
MKT 232 Social Media Marketing | 3 | 2 | 0 | 0 | 4 |
Total Semester Credit Hours in Program: 16